Thursday, July 9, 2015

Sideline Technology: Leg Up Analytics

Even before the NFHS rules changed allow electronic communication devices on the sideline, coaches knew there were real-time tools they wish they could have to a competitive edge to help manage their gameplan.  Now that this restriction has been lifted, it begs the question, "what is really needed and which product can deliver it consistently?".

If you're doing your job correctly through the week, you know exactly how you intend the game to play out on Friday night.  Whether or not you can assess if it is going according to plan before the clock runs out is the insight all staffs strive for.  For years before electronic devices, we would rely on a slew of clipboards charting plays, tallying stats, and tracking performance.  It usually wasn't until halftime that you could get out your slide rule, run the numbers and come to any meaningful data to figure out what needed to be changed or identify what isn't going right.

Recently, I was made aware of a product that does everything I was doing in the booth and on the sideline in one little platform.....AND it packages all the calculations into a clear dashboard.  What's cool is this can take all your real-time data and import it into your HUDL account, saving your staff hours of game breakdown on the weekend.  Check this out

Below is a guest post from Anthony Blake, CEO of LegUP Analytics detailing this extremely helpful product.

To steal a line from my Pastor, I am peacock-proud to introduce and announce the next iteration of the LegUP product line, Prime. Prime is the culmination of 9 months of customer visits, strategy sessions, design reviews, bug fixes, influencer meetings and other activities by the members of the LegUP team. We’ve toiled over run-pass options, play calling methodologies, football rule books and more, all in the name of building not only a great product, but a great experience for all of LegUP’s customers and other stakeholders. 

Like many startups, we were our first customer. LegUP was formed to find a solution to a problem that we faced under the lights on Friday nights in the fall – the lack of reliable intel in the midst of a live football game. We had our pencils and stacks of paper for recording positive plays or managing substitutions. And sure, we spent hours before and after each game pouring over the numbers on our and our opponent’s prior performances. But that stuff is insufficient in the 3rd quarter when our opponent deviates from what we believe to be their tendencies. Or our go-to plays aren’t so potent. 

LegUP Prime provides coaches and players with useful insights during real, live games to help them improve the performance of their team. Those insights are based on data recorded throughout the game about the players, play calls, situations and results of each play. With Prime, decision-makers get immediate, play-by-play feedback on their calls rather than waiting until halftime to confer with the rest of the staff. 

Prime is our second product. Our first, dubbed The Basics, launched in October of last year. It played an invaluable role in our market by proving we could chart football games with an iPad rather than pencil & paper. With Prime we’re pushing the envelope further by providing teams with the first instance of real-time performance analytics. 

 We started LegUP to improve the quality, safety, and understanding of sports – starting with amateur football. Prime will become available on the Apple App Store in early August and we'll continue to share more about Prime on our website at I look forward to hearing how LegUP Prime helps teams elevate their game day performance. 

Anthony Blake 
CEO of LegUP Analytics

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